Press Release

Philippine Ads G KNB gears up for 18th Ad Congress

Manila, Philippines — Alam1D, one of the 4th year sections of Bachelor in Advertising and Public Relations from Polytechnic University of the Philippines – Manila, will hold the “Philippine Ads, G KNB?” for PUP’s 18th Ad Congress on February 4, 2022, via Facebook Live.

“Philippine Ads, G KNB? Get to Know the Newest Blueprint in Digital Advertising” as full title, is a webinar with three segments that centers on digital advertising;

First is “Let’s G! A Guide to the Concepts of Digital Ad” will discuss the basics of digital advertising. “The Game Plan: Winning strategies of Social Media and Content Marketing ” is the next segment concentrating on guides for social media and content marketing. Finally, “One-on-AD: The final Search for the Concepts of Digital Ad” pinpoints on SEO, SEM and Google Display Ads.

“Digital Advertising is the fastest-growing and most active marketing technique used today. To help our co-advertising practitioners or students, our seminar will introduce and guide them to the new levels of digital advertising in the modern world.” Alam1D’s project head, Jaizeen Ynot, said

A sterling lineup of speakers are composed by Amir Tohid, a co-founder and managing partner of Analytics Effect, a digital marketing and analytics consultancy. Juliana Carisle Matias an award-winning digital marketing specialist and founder of Reverse Marketing. Lastly, Ms. Ayvee Callao is an AB Communication graduate and now a full-time and freelance SEO Professional.

Watch the livestream and be part of the event on February 4, 2022 at 10:00 AM to 12:00 NN

Ad Congress is an annual event organized by the Department of Advertising and Public Relations mainly by the sections of 4th year students, focusing on providing diverse learning opportunities by organizing seminars concerning the advertising and PR industry. With this year’s theme of Philippine Television, it is called “ADTV: Your Source for the Latest News and Trends in Advertising”, with various webinars taking inspiration from tv shows and programs. ###

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